Free Dealer Ecommerce Web Sites
and Free Best Practice Seminars

for all World of Powersports Dealers

50 Below Endorsement

"50 Below's accessory catalogs make it possible for our store to offer everything we carry in our dealership."

"I would recommend anyone...to contact 50 Below ASAP."

- Mike Jackson
World of Powersports

Get more Info

Sign up at Dealer Expo Booths #7618 and #8017 or call us at 866-397-9650 to enroll.

Now every World of Powersports dealer gets a fully functional ecommerce store, free from 50 Below!

You get the complete Tucker Rocky parts catalog collection, including:

  • Tucker Rocky ATV - 136,786 parts
  • Tucker Rocky Street - 169,250 parts
  • Tucker Rocky Sportbike Spotlight - 27,928 parts
  • Tucker Rocky Off Road - 138,548 parts
  • Tucker Rocky Sportbike Apparel - 18,524 parts
  • Biker's Choice - 86,169 parts
  • 208,557 unique parts

Online Catalogs and Ecommerce

  • Open 24/7/366
  • Thousands of pre-loaded (and updated) products
  • Easy-to-navigate design
  • Browse catalog pages
  • Detailed product photos, specs, and prices
  • OEM/Distributor featured items
  • Shopping secured by GeoTrust®
  • Easy-to-navigate shopping cart
  • Single page checkout
  • Dynamic maps with driving directions
  • Hours of operation
  • Address, email, and contact info
  • Integration with HLSM Parts Fiche
  • Integration with V-SEPT
50 Below Toolset
  • Traffic Analyzer
  • Lead Manager
  • Sales Manager
50 Below Services
  • Premium high-speed hosting and data backup
  • 15-step customer quality assurance check
  • Weekly email with online marketing best practice techniques
Toll-free Customer Support
  • Automated catalog updates
  • Common upgrades
  • Unique domain name
  • Domain email

World of Powersports and 50 Below are crushing the myth that nothing good comes for free. This transaction-enabled ecommerce site is pre-loaded with Tucker Rocky catalogs and it is truly free to activate. Come to the seminar at Dealer Expo to learn how to activate your free site and how it can complement your current online presence.

Who needs to attend this seminar?
  • Dealers without a Web presence
  • Dealers who are not satisfied with their current Web presence
  • Dealers who have a Web site without ecommerce capability or online catalogs
  • Dealers with ecommerce enabled sites who want to drive even more traffic to their store

Three Easy Ways to Get your World of Powersports Online Store

1. Attend the World of Powersports seminar at Dealer Expo

50 Below Free Online Store Programs
World of Powersports. 11:00 a.m. Sat., Sun., & Mon.

2. Stop by 50 Below booths #7618 or #8017

3. Call us at 866-397-9650 or email 50 Below to get your free online store for World of Powersports dealers.


50 Below University

Seems like everybody wants to get into ecommerce these days…but do you really know how to get the most out of online sales technology? These free seminars can help you succeed!

Listen to ecommerce experts explain how you can merchandise your products with the online tools that we’ve made specifically for the powersports industry.

Learn step-by-step techniques—from the experts—that you’ll use to make your Web browsers into Web buyers before they can click away.

See what looks good on the list below; then sign up to attend at booth #7618 or #8017. We’ll see you there!

Full 50 Below Seminar Schedule

50 Below Free Online Store Programs
Parts Unlimited/Drag Specialties 10:00 a.m. Sat., Sun., & Mon.
World of Powersports 11:00 a.m. Sat., Sun., & Mon.
Marshall Distributing Noon Sat., Sun., & Mon.
Motorcycle Stuff/Custom Chrome 1:00 p.m. Sat., Sun., & Mon.
50 Below Integration with V-SEPT Programs
Increasing Customer Loyalty & Sales Dept. Productivity 2:00 p.m. Sat. and Sun.
50 Below Integration with HLSM Programs
Using Parts Fiche to Increase Online Sales 3:00 p.m. Sat. and Sun.
Powersports Web Site Merchandising Programs
Award-winning Online Product Marketing Strategy 4:00 p.m. Sat & Sun., 2:00 p.m. Mon.

Industry Experts

Jon Napoli
Jon Napoli

Jon has spent six years with 50 Below, working directly in the trenches with dealers who need meaningful and relevant Web sites. For the last four years, Jon has been an Industry Program Manager. Jon is responsible for maintaining corporate relationships and creating dealer Web site programs that offer the highest ROI possible for the dealer. Jon also helps 50 Below’s inside sales team with ongoing coaching and training. Jon believes that hard work and dedication will always return the best results no matter what the challenge may bring and his passionate and enthusiastic leadership efforts at 50 Below have helped the company achieve 35-50% revenue gains per year.

Charlie Van Derven
Charlie Van Derven

Charlie Van Derven is New Business Development Manager of 50 Below, Inc. Prior to joining 50 Below in 2002, Charlie was a Territory Sales Representative for Oakley, Inc. With his efforts focused entirely on powersports, Charlie has continuously increased 50 Below’s presence in the industry by establishing solid relationships with OEMs, wholesalers, distributors, and dealer networks.

Charlie is a 1997 graduate of Northern Arizona University with a B.A. in Communications.

Marche Karger
Marche Karger

Marche Karger is the Program Manager of Power sports at 50 Below, Inc. Marche has been involved in the powersports industry for the last 15 years as both a motorcycle racer and business owner. His direct experience in the powersports industry is as follows:

  • Owner of Southern Nevada Supermoto, Inc. since 2003
  • Event Organizer/Promoter of the largest Supermoto event in North America, the Stateline Supermoto Challenge
  • Operations Manager for the AMA Pro Supermoto Series in 2007
  • Public Relations Officer for the Motorcycle Racing Association of Nevada for 2003 & 2004

Marche also has 10 years of project management experience in the construction industry.

Marche is a 1997 graduate of Southern Illinois University School of Engineering with a Bachelor of Science in Industrial Technology and a 2005 graduate of the University of Phoenix with a Master in Business Administration.

Doran Nurmir
Doran Nurmi

Doran Nurmi is Product Manager of 50 Below, Inc. Prior to joining 50 Below in 1998, Doran was the founder and president of a snowboard manufacturing company in northern Minnesota. Doran has been instrumental in 50 Below’s growth; he has worn several hats, including marketing, application development, programming, creative, project management, and search engine optimization. As an avid outdoorsman and powersports enthusiast, Doran’s well-rounded perspective on the industry provides the perfect insight into creating new products for 50 Below’s customers.

Doran is a graduate of the University of Wisconsin with a B.A. in Business and a minor in Computer Science.

James Vaughn
James Vaughn

James M. Vaughn is President and Chief Executive Officer of V-SEPT, Inc. Prior to founding V-SEPT, Inc., in March 2005, James was the Systems Engineering (SE) Director for Cisco Systems, Inc., a publicly traded communications company. During his tenure as SE Director, James grew the southeastern area business from $500 million to $1 billion in sales revenue. James increased the customer base by focusing on new emerging markets of advanced technology, including IP Telephony, Security, Wireless, and Optical Solutions. During his 25 years in the software and communications industry, James has also served in various sales management and senior management positions with 3Com Corporation, GTE, and VECT, Inc.

James attended the University of Wisconsin where he studied Computer Science and Digital Electronics

Mike Jackson
Mike Jackson

Prior to his business life, he spent time as a Special Forces (Green Beret) Communications Sergeant.

Mike has a Master of Business Administration (MBA) from University of Illinois, Urbana-Champaign.

He has been Manager of World of Powersports Wholesale Division since 2001.

He grew online business from < $10,000/year to over $30 million in less than seven years.

Jon Napoli
Jon Napoli
Your 50 Below Presenter
Mike Jackson
Mike Jackson
World of Powersports
Nate Lehmann
Nate Lehmann
Manager of New Sales
Don’t get lost! Click here for a printable map of the show floor.